WRITERS, BLOGGERS, PROS AND PEEPS WHO KNOW THEIR BEAUTY STUFF
Foundation with Benefits. Do you Need One?
Tue, 29 January 2013 3:23PM
When it comes to the deal-breakers in life - M&Ms, Valentine’s Day cards and stylists for Justin Bieber - the more the better.
But if we’re chewing the fat over foundations, are more ingredients for everyone? Is it not okay to just have fuss-free coverage that just, um, covers, rather than anti-ages, lifts, eliminates oils, reduces pigmentation and juggles fire sticks?
Personally, a simple SPF in my foundation is just fine thankyouverymuch (although, natch, my main sunscreen is my new SPF50+ lotion). But that’s just me. I love the simplicity of my slap.
But how’s about I get my head out of my own arsenal of beauty for one millisecond to think about the rest of you? Those suffering from dryness, extreme oiliness, blemishes, and the grip of gravity… I’m talking to you.
There is no denying that treatment foundations are a huge trend and a huge success. From pharmacy to luxe, every brand worth their weight in pigment offers a foundation that can meet every need. Most recently, BB creams have created a storm with their 5-plus-fold prowess (SPF, hydration, pigmentation correction, coverage, vitamins, etc) and we all know that CC creams are just around the corner.
So if you are one of the 99.84% of the population (by my off-the-top-of-my-head estimates) who does prefer a foundation with benefits, what are some things you should consider first?
Well, in my quest to help others before I help myself (to more pancakes this morning), here’s what I discovered:
- You can get your skincare kicks from skincare. If you are suffering from dryness, oiliness or general ageing, choose a skincare range developed directly for your concern before even thinking about the foundation you should be using. Get to the root of the problem from the ground up, so that you leave nothing to chance. And even on those days you go foundation-free, you are confident your skin is still being adequately cared for.
- Don’t jump the beauty gun and start too early with treatment foundations. Youthful skin should be allowed to breathe and there is nothing more distressing (okay, for me at least) than seeing a young pup suffocating her skin in an ill-fitted foundation. Eek. I am no Cate Blanchett in the skin stakes, but looking after my skin since my early 20s (with skincare, SPF, sleep, sans offspring) meant that I didn’t have to wear foundation until two years ago. Before then, I was worked a deft hand at concealer and a dusting of bronzer. And it worked. My skin appeared even-toned but light and age-appropriate.
- If you have problem skin, your foundation could be the actual problem. For example, don’t self-diagnose your blemish-control coverage. You don’t know what other perfumes and ingredients are in the product that may actually be aggravating the oiliness of your skin. Always have your foundation ‘fitted’ on counter. Brands like Clinique are great for this, as they have a cavalcade of options at some really reasonable prices. And they’re history is steeped in dermatology, so you know they take skincare benefits seriously.
- Be careful about what you put over, and under, your treatment foundation. Like a fabulous LBD, your choice of underwear and overcoat can completely sully the end result. Same goes for treatment foundation. If you apply a primer underneath you are effectively creating a barrier between your foundation and the skin, making it harder for them to work. If you pop powder foundation over your treatment choice, again, you are working against any hydrating or radiance properties it may offer.
The bottom line is if you have problem or reactive skin, get expert advice – from skincare through to treatment foundation – to ensure the combination you are using on your complexion is beneficial.
Here’s some trusty brands you could try:
La Prairie Cellular Treatment Foundation Cream Finish, $120, David Jones
Do: Use this if you are after rich plant extracts and antioxidants to combat age.
Don’t: Set with a powder over the top. This creamy coverage dries with an ultra-fine powder finish so it’s covered in one step.
Shu Uemura Face Architect Remodelling Cream Foundation, $74, selected David Jones
Do: Choose this if you have a hard-to-match complexion shade.
Don’t: Over-moisturise beforehand as this product contains depsea water for extra hydration already.
Clinique Anti-Blemish Solutions Liquid Makeup, $50, department stores
Do: Choose this if you want to treat your blemishes and maintain radiance, rather than cover them with a cakey foundation.
Don’t: Use facial oil beforehand. This product is oil-free which is one of the benefits towards making headway on nixing blemishes.
Do you use a treatment foundation?
Which ones work for you?
Have you had any adverse reactions?
Either to Justin Biebers fashion sense or a foundation?
Posted by: ecb