The Beauty Desk
The latest beauty news & views, direct from PRIMPED HQ!
Update: More Beauty Brands in Australia Drop Prices
Tue, 22 May 2012 3:58PM
It’s no secret ‘round the traps that one of the things most of us look forward to when we head overseas, particularly to the US, is stocking up on our most beloved and expensive beauty products. With the Australian dollar comparable to the US dollar it seems as though it’s the best cost-saving option, albeit an inconvenient one. Like when you run out of your favourite bronzer and you attempt (and fail) to hold out for a month before your bestie gets back from NYC. We’ve all been there, done that.
With the surge in online shopping and the Aussie dollar firmly maintaining its strength against international currencies, more than a few beauty brands and stores in Australia have taken notice, re-pricing their products accordingly. While we’re not exactly, ahem, up to the minute on the latest currency fluctuations, whether the dollar does drop or not, we’re happy to roll with it in the meantime. And in turn, by shopping here in Australia we’re not only supporting our local retail industry, but we’re also helping to keep Aussies in jobs. There are a few newbies that have just stepped up to the plate – yipee! – as well as others you may already know about.
Mecca Cosmetica is the only exclusive distributor and retailer in Australian for some of our favourite international brands, including NARS, Stila, Hourglass and By Terry. This month, Mecca introduced savings on some of the cult products including Nars Sheer Glow Foundation, was $99, now $68, and the iconic Blush (my favourite shade is Orgasm) which was $62 and is now $45. Stila’s Lip Glaze has also seen a reduction in price, originally $48 down to $36.
Another newbie to add to the list is Decléor Paris, who as of this month also saw a price decrease on their range of skincare and body products, including the Aromessence Rose D’Orient, a soothing serum infused with natural oils, originally $130 and is now $90 and the Excellence De L’Age Regenerating Eye and Lip Cream, an anti-ageing formula to target wrinkles was $150 and now available for $105. Stockists: 1800 808 993.
Kiehl’s New York
Back in May last year, Kiehl’s New York cut the price of over a quarter of their top-selling beauty ranges, and now we are experiencing lower costs throughout the whole Kiehl’s range. Just a few of their cult products to mention include the Crème De Corps, which was originally $89 and is now down to $68 and the Ultra Facial Cream, which was originally $105 you can now pick up for $64.
To tie in with the brand’s 10th anniversary in Australia in May 2011, Biotherm and announced that they too would reduce prices on their best-selling lines, including the Aquasource range and Biotherm Homme. Better still, to celebrate the Lunar New Year in 2012, the drop in prices extended on to the Skin Vivo range, now with a 29% price reduction. I love the Skin Vivo Cream for Normal/Combination Skin (was $140 now $110). It’s super-moisturising yet minimised the size of my pores, particularly in key areas along my nose and cheeks.
Primpettes, do you shop for your beauty products online?
Has the news of the decrease in prices encouraged you to shop in-store in Australia?
Any others you would like to see drop their costs?
Posted by: Hayley Bennett