Home // Blogs // The Daily Gloss //

The Daily Gloss

All sorts of lashings of gorgeousness...

Dr Lewinn’s says: ‘Old can wait’. I say: ‘Heck yeah it can’.

Thu, 1 July 2010 8:08AM

Because looking old before your time really isn’t something us chickies want, is it? Hell no. We’re happy to grow old, but we just want to look a somewhat youthful while we’re on the journey. But how? Enter Dr Lewinn’s and their effective anti-ageing skincare ranges.

Dr Lewinn’s? Isn’t that a brand my mother uses? Well she may do, but Dr Lewinn’s caters to the younger crowds, too, y’know. (And that even includes the boys.) But before we talk products, let’s take a little peek at their new ad campaign which features their straight to the point, we’re not letting old kick us around, motto, OLD CAN WAIT. The aim of the new campaign is to introduce, or reintroduce, the brand to younger ladies like us. The adverts are modern and fresh and most definitely cheeky. Let’s check them out:

Here is the OLD CAN WAIT image, which represents the entire Dr Lewinn’s range…

…and the Line Smoothing Complex range:

The Ultra 4 range…

…and one for the boys: The Men’s range:

And lastly, the Puressence range:

Ha ha! I got you! That isn’t one of their adverts, that’s me, silly! The lovely folks at Dr Lewinn’s allowed me to be a silly goose and come up with my own motto and shoot a faux ad campaign. Fun times, Primps. And yes, I’m totally kicking old’s butt to the curb. He doesn’t stand a chance.

Now that you’ve perved at the new campaign (which is totally awesome, huh?), I want to tell you about Puressence, which is my favourite range from the brand. Here’s a pic:

This range is specifically designed for ladies in their 20’s, Primps, and with continuous use, it aims to delay the signs of ageing by 5 years. Yes, FIVE YEARS! Want to look 25 when you’re 30? Of course you do. So go ahead and slap (okay, gently apply) this range to your face, now.

The range includes the Foaming Cleanser, $29.95, the Purifying Masque, $34.95, the Day & Night Fluid, $49.95 and the Eye Gel, $39.95. I’m currently using the whole range and loving it. The Day & Night Fluid soaks into my skin before you can even say ‘ageing sucks’ and the brilliant little Eye Gel has given my eye area a lovely luminous finish and reduced a heck of a lot of puffiness. And as well as aiming to stop premature ageing in its tracks, the range contains peptide P3 which helps to maintain the skin’s radiance, and Veanuceane which will knock the living daylights out of free radicals. Impressive, huh?

So tell me…

What do you think of the new ad campaign?
Have you used Dr Lewinn’s before?
Does the Puressence range sound like something you’d like to try?

Posted by:

Comments (12) Print

Tags: , , , , , , , , ,

12 Comments

  • Posted by: MadisonC // Tue, 29 June 2010 10:42am

    You are just glowing! what is it with the primped girls – you are lumious!

  • Posted by: aimeelovesskittles Newbie // Tue, 29 June 2010 12:19pm

    Your skin looks amaaaaaazing!
    Would you like to share which foundation you use, cos you’re pale – like me! and glowy – not like me :(
    I can’t find one that suits my stupid skin tone correctly and it makes me wanna tan, but I’m trying to embrace the albino within :D

  • Posted by: Lilpil // Tue, 29 June 2010 02:10pm

    I’ve tried the Puressence eye cream and although hydrating, my skin needs something even more stronger now that i’m nearing 30 and its So freezing cold and dry this Winter.

  • Posted by: Cherie Newbie // Tue, 29 June 2010 02:20pm

    Oh, thanks ladies. I think it may have a little to do with the photographer’s awesome skills, but I’m currently using Almay Smart Shade Anti-Aging Makeup (in the palest shade) and mixing a drop of MAC Careblends Essential Oil into it to get a dewy finish.

  • Posted by: Cherie Newbie // Tue, 29 June 2010 02:20pm

    I also love Revlon ColorStay makeup in the palest shade. I’ve used that for years and found it was one of few foundations that wasn’t too dark. Hope that helps, Cx

  • Posted by: Tegania11 // Tue, 29 June 2010 05:36pm

    aww cherie you look lovely!!

  • Posted by: tegania11 Master Fan // Tue, 29 June 2010 05:37pm

    cherie you look lovely!

  • Posted by: ojae Enthusiast // Tue, 29 June 2010 05:56pm

    aren’t you the cutest thing ever?! :)

    I have used the Puressence eye gel and LOVED it! Vogue sent me a La Clinica eye cream with my last subscrition which I am still using, otherwise I’d be using the Puressence right now. Definately saw results

  • Posted by: Adina // Wed, 30 June 2010 02:04am

    wow! your skin is perfect

  • Posted by: BombyLashes // Wed, 30 June 2010 08:14am

    I have loved loved loved Dr Lewinn’s skincare for years and was stoked when they brought out the Puressence range a few years ago! I got my mother and all of her friends onto the ranges for older skin and they all love it.

  • Posted by: cwingy83 Newbie // Wed, 30 June 2010 02:25pm

    Wow..U and the rest of the model looks flawless, glowing and gorgeous.I wish to looks like that too in a few years time when i reach the big 3-0. Haven’t use Dr. Lewinn’s skin product before. But definitely would love to try Puressence range on my dull and dry aging skin.

  • Posted by: jemma04 Newbie // Wed, 30 June 2010 03:33pm

    you look lovely !!!

Independent Digital Media Network